Great signs begin with great designs. We have operated our company on that premise since the beginning. The secret to great design is a process. First, you have to take the time to understand what you want the sign to communicate to the audience. Second the designer must have a clear understanding of the distance and lighting relative to the audience. Signs and displays vary in cost based upon the materials and the fabrication time. It is necessary for the designer to have a budget to work within. Finally the designer needs the creative freedom to make your signs the best they can be.